Wayne West III, Chief Operating Officer, guides NHG’s portfolio to ensure each hotel performs at its full potential. His more than 35 years in the industry has prepared him to maximize guest loyalty, excellent associate engagement while ensuring maximization of revenue performance and profitability. Although Wayne has a very hands-on management style, he encourages individual growth through collaborative thinking.
Wayne’s hospitality career began with entry level positions in all aspects of hotel operations. After having held several General Manager positions, Wayne advanced as VP of Operations, Development and Construction Services and ultimately Chief Operating Officer, managing properties across the United States. His varied background provides a well-rounded approach to excelling in all hotel disciplines.
Over the years Wayne has operated, supervised and owned assets in IHG, Marriott and Hilton systems, as well as non-Branded properties. He has been a part of the Owners Council with Marriott and served as a Committee Member with IHG on their Food and Beverage Committee, Operations Committee and Standards Committee
Wayne attended East Carolina University and has been named a certified hotel administrator by the American Hotel & lodging Association. He has served various industry and brand committees throughout his hospitality career.